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Pre-order & Waitlist Commerce

Commerce & MarketplacesSmall system

A launch storefront for products that aren't shipping yet: capture deposits or full pre-orders, run hype waitlists with referral positions, and convert the list when stock lands.

Typically bought by: Hardware startups, fashion drops, authors, game studios, and brands doing limited releases

Standard features — always included

  • ✓Product launch pages with countdown and stock/batch limits
  • ✓Pre-order checkout: full payment, deposit, or charge-on-ship (provider-agnostic)
  • ✓Waitlist signup with position number
  • ✓Referral links that move users up the waitlist
  • ✓Batch/wave management: invite the next N when stock arrives
  • ✓Automated emails: confirmation, position updates, invite-to-buy
  • ✓Estimated ship date display with change notifications
  • ✓Cancellation and refund handling for pre-orders
  • ✓Conversion analytics: signups, invites, purchase rate
  • ✓Admin panel for products, batches, and the queue
  • ✓Anti-bot protections on signup

Popular custom additions

Quoted per feature in the configurator — typically ₱3,000–₱18,000 each.

  • +Charge-on-fulfillment with card re-authorization flows
  • +Tiered early-bird pricing that steps up as batches sell
  • +SMS drop alerts
  • +Raffle-based access for hyped drops
  • +Shopify sync to convert pre-orders into store orders
  • +Crowdfunding-style funding goal display

Tech stack

Frontend
Next.js + Tailwind CSS
Backend
Next.js API routes / Node.js with queue jobs
Database
PostgreSQL (Neon)
Integrations
Payment gateway with delayed capture (Stripe/PayPal/other), Transactional email (Resend/SendGrid), SMS (Twilio/other)