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Review Collection & Reputation Management Tool

Web Apps & SaaS ToolsSmall system

A tool that automatically asks happy customers for reviews via email/SMS, routes unhappy feedback privately, and monitors ratings across platforms. For local businesses that live and die by their Google rating.

Typically bought by: Local service businesses, clinics, restaurants, multi-location franchises, agencies serving them

Standard features — always included

  • ✓Customer list import and manual/automatic review request triggers
  • ✓Email and SMS review request campaigns with follow-up reminders
  • ✓Smart routing: happy customers to Google/Facebook, unhappy to private feedback form
  • ✓Review request landing page with star-rating gate
  • ✓Private negative-feedback inbox with alerting
  • ✓Review monitoring feed aggregating new reviews
  • ✓Response templates for common review scenarios
  • ✓Rating trends dashboard over time
  • ✓Embeddable review widget showing best reviews on the website
  • ✓Per-location tracking for multi-site businesses
  • ✓Unsubscribe and contact-frequency compliance
  • ✓CSV export of requests and outcomes

Popular custom additions

Quoted per feature in the configurator — typically ₱3,000–₱18,000 each.

  • +AI-drafted review responses
  • +Integration with the buyer's POS/CRM to auto-trigger requests after a sale
  • +Sentiment analysis across reviews
  • +White-label multi-client version for agencies
  • +QR-code review cards for in-store prompts
  • +Competitor rating benchmarking

Tech stack

Frontend
Next.js + Tailwind CSS
Backend
Node.js with scheduled jobs for campaigns and monitoring
Database
PostgreSQL (Neon)
Integrations
Google Business Profile API, SMS (Twilio/other), Transactional email (Resend/SendGrid), CRM/POS (per buyer)